Live the Dream, Share the Vision, Love the Experience

Strategy

By properly understanding your brand, by learning about your organisation - its people, customers and market environment - we can help you answer these questions.
Our years of experience and understanding of the possibilities of online media will help you understand the opportunities a web site represents and the range of options available to you. You will be able to see clearly where your site sits within your wider strategy, and to establish meaningful goals and objectives for the site.

Our Approach & Plan Road to Success

Approach
Our overriding objective is to create an effective website or software that will make a positive and measurable impact on your business: enhancing your reputation, reinforcing your brand and market position, and helping you realise your goals and ambitions.

We will give your brand expression on the web: designing an attractive, user-friendly interface; developing compelling interactive features and functionality; and honing the site so that visitors can find the information they want quickly and easily.

Our service starts long before a pixel is drawn or a line of code is written – and continues long after your new site is uploaded to our web server. Ours is an ongoing commitment to ensure that your website remains effective for you over its whole lifetime. And when the time comes for a major overhaul of the site, we will be there to help you plan and implement its next incarnation.

Plan
Planning is as vital to your website as it is to your business. Putting in the hours at the start pays dividends later. Our strategic planning process will help you identify the right goals and objectives for your website, and deliver a practical plan for achieving them.

In the first flush of enthusiasm it can be tempting to jump right in with exciting visual concepts, snappy copy and prototype features. But the key to a good website lies before a pixel is drawn or line of code is written.

  • Why are we building this site?
  • What is it supposed to achieve?
  • How can it contribute to this organisation’s bottom line?

Only by answering these questions can you be sure your site will fit with your brand and contribute to your goals.

Strategy

By properly understanding your brand, by learning about your organisation – its people, customers and market environment – we can help you answer these questions.

Our years of experience and understanding of the possibilities of online media will help you understand the opportunities a web site represents and the range of options available to you. You will be able to see clearly where your site sits within your wider strategy, and to establish meaningful goals and objectives for the site.

Planning

With the site’s goals established, a clear plan for how they will be achieved is vital.

We take a practical, jargon-fee approach to site planning. Prototyping ensures that the site’s functionality is clearly defined and understood from the outset. Simple paper mock-ups work through the key design, navigation and interaction issues without the need for complex technical diagrams and specifications. Documentation is presented in plain English, with clear explanations of the issues involved.

Results

At the end of the process you will have a clear understanding of how your site will work. You can be confident that the site we build will meet your objectives and fulfil the goals you have set for it.